The winning dress designed by a contestant during this week's episode of Bravo's "Project Runway," which featured Sarah Jessica Parker as a guest judge, is available to shoppers nationwide beginning as part of Parker's BITTEN collection. BITTEN, the women's casual sportswear line launched by Parker and retailer Steve & Barry's earlier this year, is exclusively available at Steve & Barry's stores nationwide.
Parker announced at the end of the show that contestant Victorya Hong was named the winner of the episode, which aired Wednesday, November 21st.
The challenge was for the designers to present their design concepts to Parker, who then selected seven of them to partner with another contestant and create a casual sportswear piece appropriate for BITTEN.
On the runway, the actress and fashion icon then surprised Hong by telling her that her trapeze dress with a plaid shrunken vest would serve as inspiration for an actual addition to BITTEN's Holiday collection the result of an agreement between Steve & Barry's and "Project Runway."
A stretch-cotton dress similar to Hong's design is available at Steve & Barry's stores across the country beginning November 23rd in both black and burgundy, as is a separate plaid vest in grey/black.
Hong's actual winning design will be prominently displayed in Steve & Barry's flagship New York City store at the Manhattan Mall for several weeks.
In-store signage at all Steve & Barry's shopping mall locations will also help promote the Emmy-nominated competition reality series and explain the genesis of the newest BITTEN dress, one of more than 500 pieces in the
successful line's Fall/Holiday collection.
"I loved Victorya's design immediately when I saw it during my appearance on Project Runway, and am very excited that BITTEN shoppers will have the opportunity to add our interpretation of the dress to their closets," said Sarah Jessica Parker.
Steve & Barry's
