North American Beauty Events LLC (NABE), the organization managing Cosmoprof North America, is proud to announce the appointment of Bruce Selan, Vice President of Core Brands for Zotos International Inc to their Board of Directors.
NABE is a joint venture between the Professional Beauty Association and the Inziative Fieristiche Internazionali (IFI).
By serving a two year term on the board, Selan will play an instrumental part in furthering PBA and IFI strategic and financial goals.
A 35 year veteran of the professional beauty industry, Bruce began his career working for his family business as a recruiter for Selan's Beauty Schools in Chicago.
After a short career in the education sector of the industry, he decided his passion was in the manufacturing sector where he began a long career with Helene Curtis Professional.
Beginning as a district sales manager in the Michigan region, Selan was quickly promoted to a regional manager position back in the Chicago-land area responsible for the entire 13 mid-western states.
In 1978 Helene Curtis promoted Selan again and moved him to Kansas City to become President of one of their wholly owned subsidiaries where he learned the professional beauty distribution business.
After he tripled the size of the Kansas City operation over a period of 5 years, Helene Curtis moved him back to Chicago and promoted him to Vice-President of the entire Beauty Distribution Business.
Selan helped grow that division to a $100 million dollar business prior to Helene Curtis exiting the distribution portion of the professional industry.
In 1992 Helene Curtis moved Selan back to their professional division as Vice President of Sales, where he continued to build their professional brand to one of the largest and most respected manufacturers in the professional industry.
In 1996, after parent company Helene Curtis sold their business to Unilever, the Helene Curtis Professional Division was purchased by Shiseido, one of the world's leading beauty companies.
The only member of senior management to be moved as part of the acquisition, Selan orchestrated a merger between Helene Curtis Professional and ZOTOS International.
As Vice President of Core Brands for Zotos International Inc since the merger, Selan has had a long career in building both the hair care and perm business for the company into a respected leader in the industry. He is dedicated to seeing distributors grow their business and to giving salons the education necessary to succeed.
Selan has a passion for the professional beauty industry that has grown with him over the 35+ years he has spent in the business and his goal is to see the industry that he loves continue to prosper.
He also holds a major board position with the Professional Beauty Association, where he is President of the Manufacturers Council.
North American Beauty Events LLC
